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Apart from business-to-consumer highly popular model of conducting business there is another form of commerce unit known as business-to-business. It is considered a different type of trade, as different participants are involved. In case of business-to-consumer scheme there are people who offer services or products and they serve as end products for people who buy them because customers are not likely to do anything else with the purchase other than use it themselves. On the other hand B2B model is set up in such a way that both parties are exchanging some products or services intending to use it somehow in the future, either for creation of their own product/service or aiming to resell for profit generation.

Currently most all big and small businesses and entrepreneurs recognize the importance and overall benefits of using Internet. Both models of business welcome the possibility to cut down production costs, elimination of multiple intermediaries and costs savings as a result of technology usage. In business-to-consumer situation Internet that can be easily accessible by everyone at any time and any place is the best tool for selling goods or services. After all Internet makes the very existence of such phenomenon possible. When we consider business-to-business model a simple Web site available for everyone will not be sufficient and most probably will be a dangerous idea. Security concerns for those who operate big sums of money or have trade secrets are essential and Internet cannot provide it thus businesses have to use different tools to still make e-business possible. In order to reduce or eliminate risk of data theft, companies have started developing sites where it was safe to share information. Mostly big companies with high profits can afford such sites for the reason of expenses involved in setting the systems up and keeping them effectively running. With the help of such Web sites companies are able to communicate with their trading partners and receive information by using passwords that guarantee restricted access to the site. Such sites are called extranets; they establish a secure communication channel between two or more companies, suppliers and vendors. With the help of such network available for all players, supply chain as the most important business component is managed more efficiently causing better returns.

Before extranets were implemented those firms willing to have a secure channel of communication had to send software to their partners. Such programs were expensive and difficult to install, besides it took a lot of time. Current situation does not require a lot of time or effort from neither side, now companies just have to direct their associates to a safe Web site with a specific password. By the year 2000, more than 10% of Fortune 500 companies were employing extranets and about 75% were intending to do so. Statistics show that generally companies with more than thousand employees install extranets because small companies usually do not work with businesses but with end product buyers.

One of the most significant benefits of extranet installment rests in the reduction of workload in the company. There is no need to specially place orders to have the inventory restocked vendors only have to access common extranets that they share with their customers. They can also check supply and order delivery automatically in real time and make sure that it was delivered. Having instant access to corporate data that shows ordering history and buying patterns is another great value that extranets create for the partners. They allow making forecasts about future deals on the basis of ordering patters that are reflected and can be easily found on the extranet. Clearly if the company works with many vendors and buyers, it is important to ensure that all of them have access to their own information and extranets can do it. By providing all business partners with right of entry into inner data warehouse, customer and supplier relationship improves but most importantly it reduces costs related with employing people for call centers that have to respond to inquiries. In such a way companies are cutting down costs and reducing number of steps in supply chain resulting in faster accomplishment of company’s objectives.

According to extranet service providers, extranets are able to get suppliers to deliver needed components just in time, as they can check the availability instantly and make a delivery. This practice will keep companies from storing inventories for long periods of time and paying extra for warehousing. It will not only simplify the procedure but make it more transparent for all parties. If the businesses are partners in manufacturing certain products, extranet will be necessary for speeding up and product development. In this stage fast communication and clarity is essential for instance for such companies as aircraft manufacturers, who are frequently working together on the projects. Delivery times will be reduced if partners are aware of what and when components need to be completed, thus facilitating physical and operational efficiency of the project, which are parts of the supply chain.

Cycle times and their costs can also be reduced with implementation of extranets. When performances are controlled by direct customers in real time it serves as a perfect encouragement for the completion of a job in timely manner regarding quality standards. This does not imply pressure over workers but rather a controllable process through which everyone receives satisfaction. Extranets for the most part are used to provide a better customer service and coordination of the business procedures in order to stay informed about current industry tendencies. In order to receive more business proposals and loyal customers, companies also decide to install extranets. As was already mentioned clients with regular access to their own information trust partners more and choose to do business with them over those who have work under old systems.

Overall responsibility of extranets is to show business partners such as vendors, suppliers and buyers their mutual work, if it’s effective or not and to make the right decision about future projects. Measuring performance in real time is easier and faster than having to deal with heaps paperwork that takes up loads of time. Thus extranets are efficient as tools for managing supply chain in general and in minimizing its specific steps throughout production and distribution process.

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Bracelet project lends hand to West African education

Inspired by service trip, two UIndy students develop colorful charity effort

Lydia Fischer and Lyndsay McBride, while completing their respective junior and sophomore years at UIndy, already have sold more than 1,000 bracelets through their organization, Inches International. For every 20 bracelets sold, an impoverished African child can attend a year of school.

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Following Lance Armstrong’s lead, promotional bracelets have become a popular tool for raising money and spreading awareness of vital issues. Now, two University of Indianapolis students are causing a stir with their own grassroots twist on the bracelet idea, with proceeds supporting education for children in war-torn West Africa.

Lydia Fischer and Lyndsay McBride, while completing their respective junior and sophomore years at UIndy, already have sold more than 1,000 bracelets through their organization, Inches International. For every 20 bracelets sold, an impoverished African child can attend a year of school.

web stats

Do you know who is visiting your web site? Wouldn’t it be great if you also knew where they were coming from, how long they were on your site, and, most importantly, from which page they were exiting your web site and why? Web analytics software and real time web site tracking solutions have now made it possible for web masters as well as for those companies for whom a robust Internet presence is critical to success, to use this form of dynamic data to review performance, correct pitfalls and plan highly successful online marketing strategy. Let us begin by first exploring site tracking and analysis terminology:

Page Views

You have probably noticed this phrase in online marketing brochures where web sites proudly proclaim the large quantum of visitor traffic they have experienced on their sites. A Page View refers to the total views of every page on your web site. A Unique Page View is a page view by a unique person within a twenty-four hour period. Where as page view counts are site specific, unique page views are visitor specific. Both communicate important information about visitor behavior patterns and provide valuable insights into your search engine ranking.

Hits

The reason why there is some confusion about this term is because it emanates from server technology and not from the art and science of visitor tracking and web analytics. A Hit merely refers to the number of information requests received by a hosting server. The number of hits is determined by the number of objects on a page. For example, if your home page has twenty-one objects, your site hosting server will record the page access as twenty-one hits. A word to the wise… It is best to use this statistic cautiously for what it is worth and not to be misled by inflated hit counts when implementing your online marketing plan.

Referrer or Visitor Source

A Referrer or Referring Link also known as the Visitor Source is a page which links to your web site. By looking at your referrers, it is possible to accurately identify the pages from where your site visitors are arriving. Visitors usually arrive from one of these three sources:

· From another web site that has linked to your site

· A search engine results page

· Directly from a browser launch

Referral data is a gold mine of information because it clearly pinpoints the keywords or key phrases being used by searchers to arrive at your web site and the search engines that are sending you the traffic. You can use this data to conduct more targeted and meaningful keyword analysis, refine existing keywords and submit your site to search engines and directories where you are not listed. This data can also be used to further optimize the content of your web pages for improved search engine rankings (SERs).

User Agent

A User Agent is the software that is used by site visitors to access your web site. A User Agent could be a:

· Browser such as Internet Explorer, Mozilla Firefox or Safari

· PHP script pasted on a web page that points to your site

· Search engine spider programmed to index your site

This valuable data can be leveraged to precisely identify the last time a spybot visited your web site to index it. You can also use this data to map traffic trends, spot site abuse and trigger corrective action.

Geographical Location

Many web analytics packages and hosted services provide this information using IP look-up technology. They compile data about the geographical location of site visitors as well as the time of the day during which they visit your web site. You can deploy this data to fine-tune your marketing strategy specially in those regions of the world from where site traffic is below average.

There are still other types of traffic intelligence web analytics systems can provide. They include:

· The length of time a site visitor stayed on your web site

· The URL of the page on which site visitors land and exit your site

· The operating system (Windows XP, Vista etc.) and browser resolution settings on the

monitors of site visitors

Web Analytics and Improved Customer Service

The manner in which you can use web analytics data will depend largely on your site’s functionality and its purpose. For instance, if your site has a customer service orientation and provides live chat support for your customers, web analytics data is critical since it will enable you to further tweak the type and nature of your customer service. This key aspect of the overall customer service delivery process is of paramount importance because customer surveys continue to reveal the general level of dissatisfaction among customers regarding the quality of service on Internet e-transaction sites. According to a Harris Interactive survey conducted in August 2007, nine out of ten customers were unhappy with the type of customer service they received when shopping online. The Harris survey polled 2,430 US consumers aged 18 and older and concluded that most online shopping customers were experiencing significant problems when trying to interact with customer service personnel– a problem that a live chat solution can address and effortlessly remedy.

In the next issue of Live Wire Plus, we will objectively evaluate some of the leading web analytics solutions to help you select the service or product that best meets your needs.

Information in a Box

Web traffic statistics or web stats, as they are commonly referred to, are extremely potent tools used to generate organic data about web site usage. They provide critical information about which web pages on your web site receive maximum traffic. They also generate statistics on the web pages that attract the least amount of site traffic. Site analysis solutions also tell you who is on your site, how long they were on your site, on which page they landed and from where, and finally, from which page they have exited from your web site. Some of the more sophisticated site analytics packages can identify which web browsers are being used by site visitors and which ones should be optimized for improved results. Since these analysis tools compile crucial data on the search engines your visitors are using to arrive on your site and the keywords and key phrases they are typing into search engine search boxes, these tools can go a long way in implementing innovative marketing strategy for your web site or portal. Some can even check for dead links and send error messages.

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Most people never bother to look at the statistics program that comes with virtually every website because few realize the goldmine of information it contains.

Your website statistics hold the key for understanding your traffic, improving sales and increasing the overall effectiveness of your online selling. Whether you realize it or not, your website has ‘critical numbers’ that enable you to measure the overall success of your Internet presence.

Any serious website operator should understand the four most important numbers: Hits; Unique, Targeted Visitors; Leads; Sales.

Hits - Hits are typically page views, whether by the same or different visitors, and indicate overall activity on the site.

A lot of hits shows activity (usually a good thing), but doesn’t necessarily mean you’ve had a high number of visitors. Search engine ’spiders’ and surfers hitting their back buttons also up the hit count.

Research has shown that, depending on the size of your site, the ratio of hits to visitors will range anywhere from 2 to 1 all the way up to 12 to 1.

Unique, Targeted Visitors - people surfing to your site that have not been there before within a certain period of time. Depending on the statistics program you use, a unique visitor may be someone who hasn’t been to your site in a day or a week, while in other programs a visitor remains unique until you reset the stats.

You must understand how your stats program classifies unique visitors so you don’t mistakenly believe your site is getting 30 unique visitors a day only to find out it is the same 30 people coming back day after day!

A ‘targeted’ visitor means that the visitor has an interest in what you are selling or promoting, this is usually demonstrated by keyword searches at a search engine or by clicking targeted advertisements.

It does you no good to attract general traffic to your site - you want unique, targeted visitors actively seeking your product or service.

Leads - a valid email address usually makes the best ‘lead’ since people can and do give fake names and addresses online. If someone won’t give you a valid email address, chances are they won’t give you their credit card to make a purchase either.

Email leads enable you to measure interest and to follow up with prospects. Once you know the number of unique visitors to your site you can calculate the percentage of leads you develop and concentrate on ways to improve your conversion by testing different offers and headlines.

Sales - the number of sales as compared to unique visitors represents your most critical statistic because it tells you whether or not you’ve made a profit.

For every hundred visitors to your site, how many sales do you make and how much money do you net?

Most failed dot-com’s never bothered to answer this simple question.

Selling on the web is a ‘numbers game’ - learn how to make the numbers work for you!

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While the chances of living a critical illness are increasing, the chance to be affected by a critical illness may still remain imminent. People in the UK may be continuously suffering from cancer, stroke, heart attack, multiple sclerosis and others. A critical illness such as cancer is common among women whilst heart attack shows itself as may be the major critical illness affecting men. Here are some statistics that may shed some light over the subject.

According to Cancer Research Fund, one in three people residing in the UK may suffer from a critical illness such as cancer at some point during their life. If we look at this same statistics on a greater scale, the number of people suffering from cancer may be quite elevated. For example, around 33 people out of 100 may suffer from this critical illness. Furthermore, according to British Heart Foundation each year around 300,000 people may contract a critical illness such as heart attack. Out of this, approximately 150,000 people would have suffered from this critical illness for the first time. Also, around half of all heart attacks may be fatal.

Additionally, according to the Imperial Cancer Research Fund, out of the women diagnosed with a critical illness like breast cancer, around 62 percent may survive for 5 years or more. As per the American Heart Association, 1999 Heart and Stroke, in 10 years, that is between 1986 to 1996 death rates related to heart attacks may have fallen by 25 percent and around 15 percent for strokes. As mentioned by the American Heart Association, Strokes Outcomes Classification, 1998, nearly less than 10 percent critical illness such as stroke is fatal. According to the American Cancer Society, 1999 facts and figures, the survival rate for a critical illness as cancer nowadays may be 50 percent higher than in the year 1950. In addition to, as per the National Centre for Health Statistics, the possibility of surviving a critical illness before the age of 65 is twice than that of dying.

More figures from the Strokes Association reveal that around 100,000 people in England and Wales suffer from a critical illness like stroke each year. Out of this, around 8,000 patients may be under the age of 55. Also, around 30,000 people suffering from stroke may die within 12 months of intervention. Another 30,000 people may be left with long term disability due to this critical illness. Furthermore, according to the Cancer Research Campaign more than 30,000 people in the UK may be diagnosed with breast cancer.

Suffering from a critical illness may sometimes change one’s life completely. While the patient is in the hospital, striving to survive, money is needed for further treatment. For example, to perform a major organ transplant a considerable amount of money may be needed. Critical illness insurance may have the answer as it can provide enough money to make an intervention of such magnitude. Critical illness payout might also replace the loss of income in some cases as well as making the necessary changes to one’s lifestyle in case of disability. The advantage with critical illness insurance might be effective as it can act as a certain way to safeguard someone’s future.



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Death is the natural thing that happens to all living things. Everybody reacts to the loss of someone they love or care about. However, at different ages people react differently when somebody dies. For a child to understand death, the concept of death has to be formed in a child’s mind. The concept of death means that death is universal, inevitable, irreversible, and that there is no physical existence after death. The whole concept of death is being developed in a human being through the time and consequently the complete understanding of this concept depends on personal development.

One of the greatest Swiss developmental psychologists Jean Piaget after the decades of studies concluded that all children have uneven but gradual development of their sophistication and that every stage has to have its own time. The first goes first and only then the second stage can develop. Piaget divided all of the development into four main stages: 1) sensorimotor, 2) preoperational, 3) concrete operational and 4) formal operational.

When a baby is born he or she enters the sensomonitor stage of development. During this stage a baby discovers the world through grasping, smelling, sucking, and other primitive actions. These actions however have no significant results for overall development of a baby’s worldview. At the age of one month babies learn to realize the shape of objects. Being five month old babies can acquire information with their hands. At this point of time things only exist when babies see them. As soon as the object disappears it is out of an infant’s mind. The most important thing that impacts the understanding of death and dying, when a baby is in sensorimotor stage, is the concept of object permanence. This concept means that objects continue to exist after they disappear from the sight. Piaget first noticed this phenomenon in 1952 when he took away some object from babies younger than eight months there was no reaction by the babies which greatly supports the theory that babies at this age do not have the concept of object permanence developed. Thus, babies can only start realizing loss of someone when they have the concept of object permanence developed. During the second year of life children begin to realize that people that surround them and disappear sometimes do not stop existing. The second year is also a very important period in developing symbols and associating them with some objects.

The next stage in the development is the preoperational stage. According to Piaget we are in this stage in the age from two to six. During this period we learn to reason things intuitively without full understanding how things work, according to some magical things. At this age kids develop their symbolism, they view made up monsters as death. During this phase of development kids are usually self-centered which means that there are only them and the world is turning around them. Another feature of this stage is the concept of conservation which means that properties of the object do not change as the forms of the object change. “Piaget believed that both object constancy and conservation mark the beginning of a major advance in cognitive development, one that lasts until the age of 11 or 12.” Preschoolers view death as separation from them. Most children of this age feel grief when they lose somebody but they do not understand the whole concept of death yet. They picture death not as a permanent thing. When playing cops and robbers kids shoot each other with toy guns and the shot one falls imitating death and quickly gets up. By doings this they show their view of death as temporary and partial.

The third stage of cognitive development is concrete operational stage. This stage starts when we are about seven years old. It is when we begin to reason logically. During this stage the magical thinking still exists and the death is viewed as some scary skeleton that is going to kidnap and kill them. Between ages six and ten children think that they can cheat death which shows that they do not understand the universality of death yet. The mature understanding of death starts when children are about ten years old. The fact that the suicide among children of ages from 5 to 14 is present highlights that children do not fully understand the concept of death. Children simply do not see the number of possibilities in the future that is also the reason why the suicide among children happens.

The next and the final stage of Piaget’s cognitive development is formal operational stage. At this stage children obtain a possibility of logical and abstract thinking. By the age of ten we start to understand that death will take part sometime in our bodies, and by understanding this we agree that we will also die some day. The main idea of Piaget’s theory and all his studies is that adults are able to understand death whereas children can not.

According to the psychodynamic point of view, the point when a child starts to realize that he or she will die or another one will die is another facet of the sense of self. Another great scholar Sigmund Freud spent a great deal of time on studying the development of children. He also found out that as a child gets more sophisticated he or she differentiates others from his or herself.

“According to Margaret Mahler’s theory the newborn’s subjective world is initially self-absorbed.” Only by the age of two and a half to three a child achieves a sense of his or her separation from others. The organization of an emotional dimension to the sense of self is called libidinal object constancy. Mahler calls this stage as the psychological birth of an infant. From this point of view infants do not have a formed understanding of death but they emotionally react to the caregiver disappearance.

According to Easson a very young child is a part of the parent –child relationship and that is why the child responds to the feelings of his or her parents. At this age fatally ill children do not realize that they will die soon, therefore they do no get too much upset. They only get upset when they see their caregivers being sad over them. Parents should talk to little kids about death but it is very understandable that no parent wants to do it. Most mothers find it very challenging to talk about particular death of a particular child as probably they can relate such a situation with their own families. It’s a big problem for them and they choose to leave this subject without discussion although I believe that children need to know more about death so that to be better prepared and understanding for their future.

People undergo different stages of development throughout their life, not only in childhood as Freud’s theory states. According to other psychological theorist Erik Erikson believes in life-span developmental psychology which states that people differentiate and become overall different with the new crises and challenges in life. Erikson says that with each new decision people make they become more developed and each subsequent decision in their life would be based in part on that former decision with a previous experience in mind. On the other hand is the previous decision was a wrong one, the decision as to the new task can be held back as people could be afraid of possible outcomes of such decision. They look back and see an unpleasant experience and this makes them think of a bad result in whatever they do. This situation can be observed in everyday life of almost each person.

The scientific proof of those situations can be found in the Erikson’s four stages of infancy and childhood, involving conflicts and challenges. The first stage a child undergoes when he or she interacts in the first years of life with the parents and external environment. In case when “psychological, security, and belongingness needs are generally met”, children become more trusting. Their inner sense of security grows stronger and they acquire a belief for a good future because as they have learned they can predict their environment to some extent. Totally opposite effect the mistrusting feelings have on children. They become anxious and defensive, they have no belief in their future security. I think this first stage of a child’s life is of great importance and it forms his or her comprehension of life as a whole for years to come. The second stage in a child’s development although rather physical has a huge psychological impact on his or her life. In this stage child learns to walk and to hold things, this allows him or her to develop a sense of “doing something independently “, if those attempts fail, child may and probably will feel ashamed and somehow mistreated. I believe in this stage parents should encourage children to try doing things on their own and if something is a challenge help them without being pushy and aggressive. In that way children will feel welcome and cared for rather then rejected by their own parents, in return they will acquire more confidence in what they do in their future life.

Third stage that takes place between the ages of 3 and 6 is the logical continuation of the second stage. When kids get very active they want their parents not to get too involved in their activities. Parents’ role at this time is rather of a spectator, of course to a certain degree. Children have to feel the sense of being taking an initiative themselves and being able to take and resolve new challenges. This again would give them a feeling of ability and self worth, if this doesn’t happened a child will develop a sense of guilt and resentment from the society. Examples of such children are numerous unfortunately and they would have been avoided if parents new about this problem in time. The fourth and the last stage in child’s development according to Erikson lays during the years 6 and 7. This final state means that children have to learn to act like a full grown ups and adjust to the rules and norms of the world of grown ups. I think that at first especially, children may feel lost and very challenged by a quickly changing and difficult world of adults. And of course if children are not on the same page with the rest of their external environment they become stressed and helpless. This causes them to be closed and feel inferior to their peers, which in later years results in poor performance of most tasks they do. Consequently, this fourth stage is so to speak the last chance of a child to be fully accepted by the outside world and to become adjusted to its rules and functioning schemes. On the other side this is the stage when one finally decided if the world is a nice place to be in or a dangerous place and one has to protect himself or herself from any influences from outside.

The feeling of rejection a child may acquire throughout those four stages of development, will most probably result in sense of inferiority as I have already mentioned. It could grow into a very extreme feeling of self hatred and unworthiness, which in turn may lead to suicidal thoughts and even suicide itself. I think that this situation can be prevented by careful observation of such children and by encouraging them to perform whatever they wish by themselves and helping them when really needed. Constant care and advice could do a lot for these children and their psychological problems should never be neglected.

The approach to children’s development on the basis of step-by –step theories are contradicted by a different version called “the humanistic existential perspective”. It claims that children regardless of how many stages they have gone through of years 3 and older have a sense of grief and loss that is formed altogether from what their experiences were, their environment, family bonds, cultural experiences. And some children can comprehend death much earlier than indicated by the Erikson’s theory for instance. Humanistic approach also says that each situation is very individual and everything must be taken into consideration, although children do have a strong emotional reaction to the loss of people they have known.

Another scientist claims her own theory as well. Myra Bluebond-Langner researched the behaviors of dying children in early ages, and came to a conclusion that age-based and stage-based development theories at times are non applicable to children who know that they will dye soon. As her research shows, these children not only feel but also understand that their time on earth is limited and they have to get a lot of things done. They behave as adults already, without undergoing a step-by-step growth like most people do. I think it’s a result of a deep stress that causes them to understand and feel more deeply things that take other people years. Very strong feeling such as fear, loneliness, anxiety, fear, and sadness leads children to such understanding of their own life and probably approaching death. They are exposed to all these negative experiences in the hospitals where they have to go through their medical treatment, where they have to undergo surgeries and other very unpleasant and often painful intrusions. They are losing control over physical abilities and become angry with everything because they are no longer masters of their own bodies. With irritation come sadness because of the loss of their previous abilities. It’s very painful not only for children but for their families, as they have to suffer as much as the ill ones. I think it’s a great trauma for the whole family and leave a deep print in lives of people who had to overcome death of a child.

Dying children as was mentioned earlier become isolated and distanced not only from their friends from school but from their immediate family as well. This happens because of parents often choose to keep silent about true consequences and causes of the illness and thus children become distanced and mistrusting. Adults do not let children talk about a lot of aspect of life such as “their feelings and fears, their hopes and despairs, life and death” (French psychiatrist Ginette Raimbault, pg.162), thus they take away from them whatever fun they could have, especially for a dying child who has lost hope. Only talking about hope could help him or her feel encouraged and not desperate.

Every child is unique regardless in what he or she does, the same is with living and dying. Each child will behave differently and parents have to be ready to be flexible and caring in any case. I think they have to be very patient with dying children not to hurt them even more and encourage them in all they do and feel, let them talk and try to listen them and respond to them in a way they expect. I believe this will make their days on earth more pleasant if there any chance for a pleasant moment in their situation.

So far I was writing about the death of young children and their reaction to their own illness. However, there is also another very important situation which can influence child’s life immensely, it is the death of someone close, a family member, a friend, or pet. The strongest effect of course on a child is death of a parent or a grandparent, which later causes feelings of despair, protest against society and detachment when child becomes uninterested in anyone surrounding him or her. Moreover, grieving children may acquire not only emotional problems but also a number of physical malfunctions. I have to note, however, that children from stable families suffer from parent’s death less then those who were stressed all along by an unstable family.

“Hyperactivity and difficulty controlling emotions” (pg.166) is also normal for children in grief and they should express their feelings how they wish to, it’s normal, although parents have to pay attention to a constant physical problems. If such happen a child needs professional help. Slightly different reactions are observed in children with a loss of as sibling. Birenbaum and Robinson (pg. 167) investigated this question and came to a conclusion that children with dying siblings show more problems living in society than kids from normal families. Also they found out that most children could tolerate less attention to them from parents IF they know what is happening to their brother or sister. Thus, I again come to a conclusion that children have to know the causes of the situation that they are in now, for them to make up their mind as to how to behave. Involving them in this process will let them learn easier how to cope with their grief and to understand death better.

Death of a parent or a sibling is not the only stressful lose that a child can experience. The death of pet is another loss that is not a mere “emotional dress rehearsal” like some people think. It is believe that very young kids do not get too attached to pets and thus do not grieve much, on the contrary children of school age understand the loss and get angry when pets leave them, because they had already established a sort of close relationship with them. For a child it’s an important issue, unfortunately it is not yet profoundly researched, to detect any concrete behavior patterns of children who have lost their pets.

The issues of death as a phenomenon can only be understood deeply by people, no only by children, only when people come to understanding then death is a termination of a physical form of existence. One has to comprehend that their loved ones or even themselves will be separated soon forever, because of death. I think that weather it will be a step-by-step learning or an abrupt experience, it only can be fully understood when it actually happens. After that time has to pass, so that the person can look at it in perspective of years after death, and then, I believe he or she can conclude what death is and how to deal with it.



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Quite a different perspective on marriage and the role of women have female writers. It is worthy of mention that there were just few female writers who had managed to gain public recognition and popularity in the epoch and, what is more, there views were substantially influenced by stereotypes generated by male-dominated society.

One of the most popular and successful female writer in Britain was Ann Radcliffe who basically gained her popularity due to gothic novels written in a particular and original style depicting female characters from a different perspective than male writers traditionally did. Naturally, her attitude and representation of marriage also differed dramatically.

In fact, it should be said that Radcliffe’s works are characterized by the development of a new female characters who are already conscious of their social role, their rights and opportunities and who strive for their personal happiness regardless all the obstacles they face. Love remains one of the major themes of her works and marriage is viewed by the author as the natural consequences of love of a man and woman. Her characters, often seek for love and as they find it, their life changes dramatically for better. This is why it is possible to estimate that Ann Radcliffe as a female writer realizes the importance of marriage as an essential part of life of any woman and as a condition of happiness.

On the other hand, her female characters are not irresponsible, unreliable, deceitful creatures as many male writers viewed on women. In this respect, it is possible to refer to Milton’s Eve whose disobedience to rules led to punishment of her husband and all the mankind. At the same time, Radcliffes women are not totally dependent on men anymore. Instead, Radcliffe’s heroines in “The Mystery of Udolpho” and “The Italian” do not match traditional stereotypes and are really different female characters. For instance, unlike male perspective on females as wives, Radcliffe underlines that her heroine may be not less significant than men and they can possess the same qualities. For instance, in “The Mystery of Udolpho”, the heroine’s dying father warns her of the danger of extensively exercising her sensibility, the quality traditionally attributed to women: “above all my dear Emily… do not indulge in the pride of fine feeling, the romantic error of amiable minds… we become the victims of our feelings, unless we can in some degree command them “(Radcliffe 241). In actuality, this is a typically male view which the writer’s female characters challenge and they do not fear to be free and strive for their love and happiness overcoming social prejudices and mysterious obstacles. Moreover, Radcliffe emphasizes the importance of the freedom of choice, independent judgments, and personal position of females, independent from the influence of men.

Consequently, men and women can be equal in marriage and their should not be any subordination but, marriage, according to Radcliffe, should rather be viewed as a unity of two individuals that love each other. However, regardless its importance, the marriage is not actually the realization of female freedom and independence. In actuality, the author rather insists on the necessity of making a conscious choice in marriage but still Radcliffe’s social protests against inequality between males and females does not reach the marriage itself which is probably idealized by the author. In fact, her rebellious heroines “disappear into marriage and idyllic tranquility at the end reassuring readers and setting to rest the anxieties” (Wolf 305) aroused by her novels.



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This will be a brief on some of the features that are offered for several of Subaru’s top models. If you are reading this and are seriously considering a Subaru, it can be a good reference to investigate further on what kind of Subaru would make a good fit for you.

Subaru, as you may know, have a tradition of longevity. Their car’s engines and each Subaru part are meticulously monitored from its manufacture source at the Fuji Heavy Industries plant. Fuji Heavy Industries knows about the quality going into parts and assembly, as its aerospace division has contracts with the Japan Defense Agency to make aircraft, helicopters and target drones.

The Forester

The forester, like all the Subaru models, comes with the acclaimed Boxer engine that has its pistons aligned horizontally flat rather that the typical V-shape. This format has shown great torque readings with less noise. The Forester is a SUV model that doesn’t really look like the square shaped archetype of the traditional SUV.

Its design this year has made its interior more lush and roomy with lots of space and attachments for a laptop and mp3 players. The roof has been raised and the wheelbase lengthened for more space yet better handling. It has a double catalytic converter which eliminates more emission as well making it very environmentally friendly.

The Forester has turned some heads with its safety record. Subaru’s Forester car parts specifically have produced great results in impact tests. In 2002 it won “Best Pick” with the Insurance Institute for Highway Safety. This was mainly due to the proprietary Ring Shaped Reinforcement frames and other Subaru Forester parts that work in conjunction.

The Impreza

The Impreza has changed its look over the years making it more and more streamlined each progressive model release. There are a few newly added Subaru Impreza parts to the package. They still have the all wheel drive capability and Boxer engine, but now, just this year, Subaru has the double wishbone rear suspension that will also make room for the added wheelbase, which is better for road handling.

With projected sales of 2,500 units per month, there will be no problem finding dealers who have Subaru Impreza parts if there is ever a repair or option that you want to add later.

The Legacy

The Legacy is the multi-model mix bag car of the three types of body shapes. It’s often noted for the sport kit type with flared out the body including spoilers and other added Legacy car parts. The body types vary from wagons, to hatchbacks and sedan-type Legacies.

Internally, it’s as sound as all of the other models; just as their catch phrase goes “It’s what makes a Subaru, a Subaru.” Still sporting the Boxer engine and all wheel drive, the Legacy is built for styling and large cargo holding capacity. The ‘08 model has a trunk-area-concealed under-floor storage tray with grocery bag hooks to nicely match that description. Subaru is also releasing the first diesel powered turbo for the legacy; the first of its kind as a test market in Japan.



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Outsourcing cannot be considered a new phenomenon even though the rising attention toward this subject has brought lots of important issues into the daylight. Lots of service and even manufacturing companies started creating jobs overseas to gain wider access to foreign markets. They act as consultants auditors and perform other functions where their customers are. Putting it in other words, they have found customers and came to serve them. Another reason for a big number of emerging foreign companies oversees is saturation of the domestic markets. Approximately 60% of the profits of American information technology companies are estimated to come from overseas. This practice is not unique in number of industries ranging from banking to consumer products to. The leading firms in foreign markets state that their overseas revenues exceed their domestic sales.

In most cases a great many companies focus their efforts on their core competence, in other words things they do better then their rivals. They delegate most of their activities to domestic suppliers. Looking at this issue from that perspective, overseas sourcing is not a major part of the trend to decentralize business operations. Outsourcing often helps a company operate in an increasingly competitive international marketplace. The key factor for the firm’s position in the modern global economy is the ability to maintain costs low. Another positive feature of outsourcing is enabling a business to provide 24/7 exposure to the customers, especially for those who need around-the-clock support. This is one of the core issues in today’s business world, whoever gets customer happy wins.

The secret to the customer’s love and devotion lies in good and most important always available customer service. Regardless of whichever industry a business is a part of, customer care is of primary importance. With growing competition worldwide, new technological innovations and constantly improving services and products, consumers are being attacked with too many attractive offerings and to win them over it is vital for the company to ensure that customer loyalty programs are being implemented. It’s important to understand that acquiring new customers is essential but holding on to existing ones is crucial. It is obvious that if existing clients are satisfied they will spread the word about your company’s outstanding customer service.

Some of the main problems customers have are of unresolved complaints, pricing issues, competing companies offering better deals, or simply they just feel that they are not being taken seriously enough. Thus companies have to be constantly tuned in to a customer’s needs. Determining what they want is an important factor in organizational success. Since the market is in constant movement a consistent and dedicated approach is needed in order to determine and understand the changing moods of a consumer. The problem occurs when customer care is not one of company’s core activities, as often firms lack the expertise, resources, and finances to ensure good customer services. Then outsourcing to skilled and dedicated customer care professionals would be a great option; one that many global companies have adopted.

Although outsourcing sounds appealing and in most cases it is that way, there are number of problems that American businessmen have to take into consideration. They probably will bump into a variety of difficulties dealing with unfathomable legal systems, in protecting their intellectual property, and meeting the requirements of different tax and regulatory agencies. Corruption in public sector also might be a problem.

Many people have been speculating on the concern of overall disadvantageous impact of outsourcing on the national economy. Looking at this problem in-depth provides however a different picture. The visible part this concern is extensively discussed by the masses and it states that U.S. employees lose their jobs or get transferred to less desirable locations. In past years because outsourcing has gained such popularity that this issue may have been lost its real origin. Any serious analysis of this matter must be taken to another level, where all pros and cons would be evaluated. In reality much more of U.S. employees keep their jobs because outsourcing helps the company stay competitive on today’s demanding market. Taking for instance call centers which can be defined as a place of doing business by phone with combined and centralized database and automatic call distribution system. Recently call centers have grew to become sophisticated business entities which provide incorporated services that are vital for the success of the corporations they were created to serve. Major call centers’ goal is to become the encouragement for business transformation while freeing up businesses from a number of routine tasks in order to focus on their core activities. When establishing a huge call center which could be a reservation center for airlines or hotels, or a big telemarketing center it is often believed that people who used to work in those areas in the States are simply laid off. In reality though many of them get new and even better positions because the firm enhances its financial strength, and focuses on the competitive advantages. For example, as companies upgrade their software systems, there may be less local demand for basic programmers, but higher for better paid systems integrators. In most cases companies simply change their mix of corporate needed skills. Currently they emphasize more managerial experience, enhanced knowledge of business processes, and understanding the domestic customer an essential point which cannot be outsourced from oversees, but has to be researched on the spot.

Cost reductions from outsourcing also opens up new market opportunities for U.S. companies and helps create additional work places here at home. Stating the benefits of service outsourcing in a common way yields more resources for the business which allow it to improve its performance. With implementation of outsourcing and the reserves it produces is the beginning of the modification processes in the company. Outsourcing permits firms to buy new equipment and expand training programs for the personnel thus investing in further development and growth of the business. Also American higher labor costs can be offset by higher worker productivity.

Outsourcing does not only bring immediate results for any one given company in form of lower costs and higher productivity, it has overall positive influence on the national industry. For example service outsourcing brings positive feedback in a number of ways. As developing countries such as China and India build up their economies, new markets are created for U.S.-made products and services. China in two recent decades has become a major importer of industrial and consumer goods and soon India is likely to do the same. Another reaction of the economy is the rise in salaries firms are paying to those countries providing outsourced services. For instance compensation of IT personnel in India is reported to be growing at 15-30% a year thus quickly reducing the financial gap between Asia and America.

Over the past few years far more new U.S. jobs were created than outsourced. Labor market in the States is one of the most open and that is the major cause of the nation’s economic strength. Approximately 1,000,000 workers quit each week and just about equal number is hired in their place. In contrast with European and Asian labor market, American employers are much more willing to hire new working force, because they cannot afford their business to stand still. Also many foreign companies are hiring American professionals to work at their offices, when setting up new businesses abroad or for other functions. It becomes clear that outsourcing especially in customer service sector can hardly be a cause of stagnating American labor market. In case of professionally set up activities and presence of trained workers in oversees locations, Americans only win freedom for undertaking new strategies for further development.

It also has been researched that the foremost causation of huge layoffs as well as new hires, is the technological breakthrough. Due to innovations and its implementation on the market many jobs have been eliminated while many new created. Again we have returned to the point that constant movement of the labor market is the best coordinator of resources; when someone is fired, another is hired. It’s a never ending process which brings about positive results just as outsourcing does.